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Bakery Trend Focus: Bright & Bold

Bakery Trend Focus: Bright & Bold

Fantasy flavours with vibrant colours offer a sense of escapism and fun and we are seeing their popularity grow in recent years. This trend is set to continue throughout 2023 and beyond. We have identified some bright & bold colours that have heads turning and social media pages populated like never before!

Contact us for more information on the trends that are shaping the sweet goods category in Europe.

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