The New Product Showcase is a crowd-puller at ISM, the world's largest trade fair for sweets and snacks, in Cologne. The special event also attracted the buyers to its new location in Hall 2.2. Several hundred trade visitors took part in the voting for the top innovations again this year. The winners are:
1. the Bad Luck Cookie by Pechkeks GmbH
2. the Organic Veggie Box by my ChipsBox GmbH
3. Pralibel Dômes by Palibel NV
Furthermore, the ISM Packaging Award powered by ProSweets Cologne was also conferred for the first time. The winner is the Barbecue Marshmallow Grill Bag by tri d’Aix GmbH
All of the selected products are excellent examples of the innovative power of the sweets and snacks industry, which comes together for ISM every year.
The "Bad Luck Cookie" by the Hamburg-based company, Pechkeks GmbH" truly has the right ingredients. In contrast to its counterpart, the fortune cookie, it doesn't offer comfort nor does it predict strokes of good fortune. Instead, its messages are "blunt, honest and direct". The pitch-black cookie is designed for people, who don't take themselves too seriously and who can take a joke. This went down very well with the visitors of ISM. They voted the "Bad Luck Cookie" into first place.
In the visitors' opinion, second place went to the company my ChipsBox Gmbh from Munich. The "Organic Veggie Box" contains a combination between three crispy natural, air-dried vegetable crisps - packed inside an elegant and compact box. The products are organic, vegan and gluten-free and furthermore not fried.
Third place goes to a Belgian company for a noble mixture of filled chocolates in a round, elegantly designed box: "Pralibel Dômes". The chocolatier already convinced the ISM visitors in 2011 with a successful creation.
The ISM Packaging Award powered by ProSweets Cologne that was conferred for the first time goes to the Barbecue Marshmallow Grill Bag by tri d'Aix GmbH.
A window in the packaging that is designed as a bag for barbecue charcoal reveals a view of the contents: Delicious marshmallows. For real barbecue fans the item also contains small sticks that can be used as skewers. Because marshmallows can be wonderfully toasted over a fire.
In total, 220 products were presented in the New Product Showcase at ISM 2017.